GTM Auditor

What's really inside your Tag Manager?

We connect directly to your Google Tag Manager and scan every tag, trigger, and variable. You'll see exactly what's running on your website — and what shouldn't be.

Free tier • No credit card • Read-only access

GTM Container
91/100
Tag Setup✓ 12 Tags Valid
Triggers⚠ 1 Overlap
Variables✓ All Used
Security✓ No Risks
Consent Tags✓ Configured
20+
Container Checks
<15s
Scan Time
100%
Read-Only
0
Changes Made

Everything we scan

Our audit engine connects to the GTM API to analyze your container's tags, triggers, variables, and security posture.

FREE

Tag Configuration

Validate every tag type, firing status, and deduplication across your container.

FREE

Trigger Analysis

Find broken, overlapping, or overly broad triggers that affect data quality.

PRO

Custom HTML Audit

Flag custom JavaScript tags and check for performance or security risks.

PRO

Security Scanning

Detect third-party scripts that shouldn't be running on your site.

FREE

Variable Hygiene

Spot unused variables, naming inconsistencies, and type mismatches.

FREE

Container Bloat

Identify unused tags, triggers, and variables inflating container size.

PRO

Consent Integration

Verify consent-aware tag firing and Consent Mode compatibility.

PRO

Version Control

Check workspace status, unpublished changes, and version history.

How it works

From sign-in to complete container audit in seconds.

Connect
Step 01

Connect

Sign in with Google and select your GTM container. We request read-only API access — nothing is modified.

Scan
Step 02

Scan

We analyze every tag, trigger, and variable in your container against 20+ best practice checks.

Fix
Step 03

Fix

Get a prioritized list of issues with clear, actionable instructions to clean up your container.

Pick the right plan

Every plan audits your container — upgrade for live API access, AI insights, and white-label reports.

Free
$0/forever
JSON file upload only
3 audits per month
Tag & trigger analysis
Security scanning
Live API container audit
AI recommendations
PDF export
Scheduled audits
Start Free
Most Popular
Pro
$29/month
Live API container audit
Unlimited audits
Tag & trigger deep analysis
Security scanning
AI recommendations
PDF export
Tracking Genie access
Scheduled audits
Upgrade to Pro
Business
$99/month
Unlimited containers
Unlimited audits
Full deep analysis
Security scanning
AI recommendations
White-label PDF export
Team workspaces
Scheduled audits + alerts
Go Business

All plans include read-only access. Cancel anytime. See full comparison →

Frequently asked questions

Do you need access to my GTM container?

Yes — we use read-only OAuth access via the official Tag Manager API. We never modify tags, triggers, or variables.

What types of containers are supported?

We support Web containers. Server-side and AMP container support is coming soon.

Can I audit multiple containers?

Yes! Pro and Agency tiers support unlimited container audits. The Free tier includes 1 container.

What gets flagged as a security risk?

Custom HTML tags with external script loading, tags firing without consent checks, and tags from unrecognized vendors.

See what's inside your container

Your first container audit is free. Connect with Google and get results in seconds.

Audit Your Container