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New prospect on Monday. 60 seconds to find what the previous agency left broken. White-label PDF discovery deck by Monday afternoon. Quote the remediation engagement as a fixed-scope 30/60/90-day plan. The audit-as-discovery sales motion, productized.
Two days of senior-analyst time, on every new account, just to find the broken thing. That work is automatable. The 60-second audit catches the same class of finding — silently-broken Consent Mode, drifted UTM conventions, cross-tool inconsistency — across 116 checks, every time.
Yes — both Pro ($588/yr) and Agency ($2,388/yr) tiers support white-label PDF export with your branding. The Agency tier unlocks unlimited GA4 + GTM properties, unlimited team seats, API access, and a workspace roll-up dashboard for managing multiple client audits side-by-side. Most boutique agencies (5–25 staff) start on Pro and upgrade to Agency once they hit 10+ active clients.
Run a URL audit on any client URL with no account at nicelookingdata.com/scan — no OAuth required, no signup. Get the audit score and findings on the public URL surface (about 30 of the 116 checks). For the full 116-check audit including GA4 + GTM, sign up free (3 audits/month) and connect the client's Google account. Most agencies do the URL audit first as a teaser, then the full audit once the engagement letter is signed.
Yes, as of 2026 — moved from Agency-only to Pro to unblock the agency segment. The Pro PDF supports your logo, brand colors, and a custom signature line. The Agency tier adds: unlimited properties (Pro caps at 10), unlimited team seats (Pro caps at 3), the multi-client roll-up dashboard, and full API access for automation.
The pattern is documented in third-party agency-growth case studies: a $1,500 audit-as-discovery deliverable converts into a six-figure annual retainer at roughly 30-40% close rate. NiceLookingData is the productized version of that audit. You run it, format the findings, present them as the kickoff deck, and quote the remediation engagement as a fixed-scope 30/60/90-day plan. The audit IS the discovery sale.
A workspace view that shows score trends across all of your client properties at once, plus aggregated "top findings across portfolio" so you can spot patterns (e.g., 7 of 12 clients have the same Consent Mode v2 gap → that's a webinar topic + an outreach campaign). Useful when you cross ~10 active client properties; under that, Pro's per-audit history is enough.
Free tier runs 3 audits per month, no credit card. Run a URL audit on a prospect's site this afternoon. If the discovery deck writes itself, you'll know in 60 seconds.